Recent Press

Northern Lights Direct Adds Performance Agency Veteran to its Leadership

Northern Lights Direct Adds Performance Agency Veteran to its Leadership

Northern Lights Direct Adds Performance Agency Veteran to its Leadership

For Immediate Release July 21, 2020
Chicago/Toronto: Performance agency, Northern Lights Direct (NLD) appoints industry veteran Cass Baker to its executive team. As EVP, Head of Strategy and Digital, Cass will be responsible for the agency’s go to market strategy, development efforts and its digital practice.
Access Free Mental Health Support from Green Shield Canada

Access Free Mental Health Support from Green Shield Canada

Access Free Mental Health Support from Green Shield Canada

For Immediate Release June 16, 2020
Green Shield Canada (GSC), Canada’s only not-for-profit health benefits provider is reaching out to Canadians needing mental health support during this challenging time.
DUCA Credit Union Helps Canadians Maximize Investments During Turbulent Times

DUCA Credit Union Helps Canadians Maximize Investments During Turbulent Times

DUCA Credit Union Helps Canadians Maximize Investments During Turbulent Times

For Immediate Release June 16, 2020
DUCA Credit Union is helping Canadians make their money work harder for them by providing Canadians with high interest rates on deposits and investments, low mortgage rates and profit sharing for its members.
Northern Lights Direct 2017 DR Advertising Forecast - Predicting Disruptive Change

Northern Lights Direct 2017 DR Advertising Forecast - Predicting Disruptive Change

2017 Direct Response Advertising Forecast – Predicting Disruptive Change

For Immediate Release January 30, 2017
CHICAGO, IL--(Marketwired - January 30, 2017) - What better way to kick off the New Year than with a healthy debate? Two experts from leading brand direct response (DR) agency, Northern Lights Direct, weigh in on the impact of Digital on the TV ecosystem, and what changes we can expect to see in 2017.
‘Protect Yourself’ with Green Shield Canada’s Latest DRTV Campaign

‘Protect Yourself’ with Green Shield Canada’s Latest DRTV Campaign

‘Protect Yourself’ with Green Shield Canada’s Latest DRTV Campaign

For Immediate Release January 10, 2017
Toronto, ON:Green Shield Canada (GSC), a leading Canadian health and dental benefits provider, is ushering in the New Year with a new direct response campaign for SureHealth™.
CAA South Central Ontario Hits the Road with New Direct Response Campaign

CAA South Central Ontario Hits the Road with New Direct Response Campaign

CAA South Central Ontario Hits the Road with New Direct Response Campaign

For Immediate Release November 2, 2016
Toronto, ON: CAA South Central Ontario (CAA SCO), Canada’s most trusted roadside assistance service provider, is launching new 60- and 120-second DRTV commercials created and produced by Toronto-based direct response agency, Northern Lights Direct.

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