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Northern Lights Direct 2017 DR Advertising Forecast - Predicting Disruptive Change

Northern Lights Direct 2017 DR Advertising Forecast - Predicting Disruptive Change

2017 Direct Response Advertising Forecast - Predicting Disruptive Change

For Immediate Release January 30, 2017

CHICAGO, IL--(Marketwired - January 30, 2017) - What better way to kick off the New Year than with a healthy debate? Two experts from leading brand direct response (DR) agency, Northern Lights Direct, weigh in on the impact of Digital on the TV ecosystem, and what changes we can expect to see in 2017.
‘Protect Yourself’ with Green Shield Canada’s Latest DRTV Campaign

‘Protect Yourself’ with Green Shield Canada’s Latest DRTV Campaign

‘Protect Yourself’ with Green Shield Canada’s Latest DRTV Campaign

For Immediate Release January 10, 2017

Toronto, ON:Green Shield Canada (GSC), a leading Canadian health and dental benefits provider, is ushering in the New Year with a new direct response campaign for SureHealth™.
CAA South Central Ontario Hits the Road with New Direct Response Campaign

CAA South Central Ontario Hits the Road with New Direct Response Campaign

CAA South Central Ontario Hits the Road with New Direct Response Campaign

For Immediate Release November 2, 2016

Toronto, ON: CAA South Central Ontario (CAA SCO), Canada’s most trusted roadside assistance service provider, is launching new 60- and 120-second DRTV commercials created and produced by Toronto-based direct response agency, Northern Lights Direct.
Jennifer Smits Joins Northern Lights Direct as Associate Media Director

Jennifer Smits Joins Northern Lights Direct as Associate Media Director

Jennifer Smits Joins Northern Lights Direct as Associate Media Director

For Immediate Release July 6, 2016

Chicago, IL: Leading direct response advertising agency, Northern Lights Direct, has hired Jennifer Smits in the position of Associate Media Director, U.S.
Speakaboos Turns Kids’ Screen Time into Reading Time with DRTV

Speakaboos Turns Kids’ Screen Time into Reading Time with DRTV

Speakaboos Turns Kids' Screen Time into Reading Time with DRTV

For Immediate Release May 19, 2016

Chicago, IL: Speakaboos, the educational technology company that promotes learning through interactive media for children, is bringing its multi-platform reading app for kids, ages 2 to 6, to television with the nationwide launch of its first-ever direct response (DRTV) commercial. ”
The Libman Company and FlexClean(TM) Take a Shine to DRTV

The Libman Company and FlexClean(TM) Take a Shine to DRTV

The Libman Company and FlexClean™ Take a Shine to DRTV

For Immediate Release May 12, 2016

Chicago, IL: The Libman Company, an all-American household and commercial cleaning products manufacturer, has teamed up with leading brand-based direct response agency, Northern Lights Direct, to produce and launch a new DRTV campaign called “Introducing FlexClean.
Green Shield Canada Debuts SureHealth™ on DRTV

Green Shield Canada Debuts SureHealth™ on DRTV

Green Shield Canada Debuts SureHealth™ on DRTV

For Immediate Release February 17, 2016

Toronto, ON: Green Shield Canada (GSC), Canada’s only national not-for-profit health and dental benefits specialist, has launched a direct response television (DRTV) campaign to promote SureHealth™.
Square One Insurance Debuts First-Ever DRTV Campaign

Square One Insurance Debuts First-Ever DRTV Campaign

Square One Insurance Debuts First-Ever DRTV Campaign

For Immediate Release June 29, 2015

Toronto, ON: Vancouver-based home insurance provider Square One Insurance is making its television debut with a campaign created and produced by Northern Lights Direct.
Comwave Champions the Fight for Consumer Savings

Comwave Champions the Fight for Consumer Savings

Comwave Champions the Fight for Consumer Savings

For Immediate Release February 19, 2015

Toronto, ON: Canada’s largest privately owned telecommunications company, Comwave, has launched a new direct response television (DRTV) campaign for its services – created by Northern Lights Direct.
Christian Children's Fund of Canada Combats Child Poverty with Northern Lights Direct

Christian Children's Fund of Canada Combats Child Poverty with Northern Lights Direct

Christian Children’s Fund of Canada Combats Child Poverty with Northern Lights Direct

For Immediate Release February 11, 2015

Toronto, ON: Christian Children’s Fund of Canada (CCFC) has once again teamed up with leading brand direct response agency, Northern Lights Direct, on a new direct response campaign, currently on air nationwide.
uSell.com Kicks Off 2015 with Game-Changing DRTV Campaign

uSell.com Kicks Off 2015 with Game-Changing DRTV Campaign

uSell.com Kicks Off 2015 with Game-Changing DRTV Campaign

For Immediate Release February 5, 2015

Chicago, IL: uSell.com’s new DRTV campaign, created by Chicago-based Northern Lights Direct, is letting consumers know exactly how to get the most money for their old IPhone, Android, smartphone or iPad.